Micro Influencers

How I Fixed a Hidden Conversion Problem on My Homepage (Real Data Insight)

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Most affiliate marketers think traffic is the problem. But sometimes, traffic isn’t the issue at all. That’s exactly what I discovered while running a small Facebook Ads test to my homepage. The Situation Over a few days, my campaign was showing healthy signs: On the surface, everything looked fine. But one metric told a different … Read more

Micro Influencers In Affiliate Marketing

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Who Needs A Micro Influencer? When they first started emerging on social media most of us might have regarded them, somewhat condescendingly, as mere juveniles crashing the party. As it turns out, the adults were wrong — thinking that the kids might not last till winter. It was the classic intergenerational struggle being waged digitally … Read more